Showing 41 through 50 of 88 posts in the Strategy category
Influencers. These people move and shake your industry. They can put your product in front of your audience. Their ability to share your stuff has the power to feed your retirement fund and send your kids to college.
Do you golf without keeping score? Do you drive your car without a speedometer? No? Then why would you use online advertising without conversion tracking? Learn how to tell if you're spending your dollars online wisely!
I'm going to come clean: As I was writing this headline, my son walked by and said "Wow, that sounds like click bait." I replied, "Well, I do want people to click through to this. It's good stuff." I hope you agree —
If you have something to offer (and I am sure you do) consider creating an online course in 2015 to showcase what you know, give back a bit, and help grow your platform. Bonus: an online course can create raving fans.
Guy Kawasaki and Peg Fitzpatrick's new book, "The Art of Social Media" is only 100 pages long, but took me a day to finish because it is so packed with good ideas that I had to keep stopping and trying out new things.
Running a Retweet to Win contest on Twitter is a fun and effective way to build a relationship with current and future customers while growing your Twitter following. This post teaches you how to run a contest like this.
Remote working means working from a location other than your office. Many people nowadays are taking to it because it makes their work lives more productive, efficient, manageable, and ultimately more enjoyable.
A decade ago the idea of being “virtual” sounded futuristic and almost impossible. However, every day more and more virtual companies are being created and this post explains why being virtual is important.
Write naturally. You hear it over and over. I just realized something about that phrase: It reminds me very much of times I had been told "oh, just be yourself, that's all that matters." Well, bullshit.
Backlinks have been the holy grail of search engine experts for years now. And for some reason, using short term tactics instead of a long-term strategy has been the norm. Let's change that. For everyone's sake.
Showing 41 through 50 of 88 posts in the Strategy category