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The Web Advisor Blog

Search Engine Marketing Blog Posts

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Showing 31 through 39 of 39 posts in the Search Engine Marketing category

The Four Pillars of Online Success

We recently posted what we refer to as our "Four Pillars of Online Success" in our "What We Do" section. This is hugely important to us as this is how we see creating the best online success for our clients and partners.

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Road-map to Online Analytics Success Video

Stephane Hamel, noted web analyst, reviews his "Roadmap to Online Analytics Success" in a video interview. Stephane provides details on how the methodology can be used to help any business with an online presence.

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How Headlines, Link Text & Formatting Help Search Rankings

Optimizing websites and web pages for search engine rankings can significantly impact your website's overall visibility in search results. Learn about Headline Tags, anchor text, body text and images.

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Use Google Webmaster Tools to Keep Your Website Optimized

Google Webmaster Tools is an essential tool for keeping a Website functionally and SEO optimized. It is also great for identifying problems with your server and links.

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Important On-Page Search Engine Optimization - Part 1

Optimizing websites and web pages for search engine rankings can significantly impact your website's overall visibility in search results. Learn about HTML title tags and META descriptions.

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Improving Your Website Performance

More than ever, your Website's performance matters. The average online shopper expects your pages to load in two seconds or less, down from four seconds in 2006; after three seconds, up to 40% will abandon your site.

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Web Metrics Your Best Friend in Website Optimization

You know how important a first impression is! In the Web it’s no different. The first impression a user gets when visiting your home or landing page(s) can make all the difference. Users often leave pages in 10–20 secs.

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Optimizing for Search Engines

In its infancy, Search Engine Optimization, otherwise known as SEO, was centered around measuring and optimizing keyword frequency, optimizing Meta titles, descriptions and keywords and getting listed in Search Engines.

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What is Website Optimization?

Depends who you ask. To some it means optimizing your Website’s content and coding to rank well in Search Engines. To others it may mean organizing your navigation, content or products to increase online sales.

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Showing 31 through 39 of 39 posts in the Search Engine Marketing category

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